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October 2017 / 76 posts found

Is Technology Helping or Hurting Your Business?

by Manuela
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Here’s a lesson for small business owners: More technology is not necessarily better…if you leave some customers behind. Ordering a pizza is something we’ve all done dozens, if not hundreds, of times. You pick up the phone, call your nearest pizza place and order delivery. Easy — or is it? Not for a friend of mine who recently had a frustrating experience when he tried to order a pizza. My friend is a musician and was in the middle of a recording session that began to run long. The guys were getting hungry, but not wanting to totally interrupt the [...]

Learn About Social Media Algorithms, Augmented Reality and More Changing Business Trends

by Manuela
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The tools, platforms and methods you use to grow your business are constantly changing. So you need to keep up with all the latest updates and trends. Members of the online small business community have some great insights about these changing tools and trends, ranging from social media algorithms to augmented reality. Read on for some helpful tips. Don’t Let Social Media Algorithms Hurt Your Digital Marketing Social media is an easy and free way to promote your business. But algorithms on certain sites can make it more difficult for your content to reach relevant audiences. To combat that, check [...]

8 Proven Time Management Tips From 12 Top Business Execs

by Manuela
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By Georgi Todorov Time management is a multi-billion-dollar industry. Countless books and gurus are advising you what to do. And there are even apps to push and prod you in the right direction. But which methods really work? These eight tips are tried and tested by some of the nation’s top business execs. 1. Plan your work the night before Brian Tracy, Chairman and CEO of Brian Tracy International, is a renowned speaker and best-selling author on self-development, leadership, and time management. One of Tracy’s top tips to having a productive day is to plan your work the night before. “By writing [...]

50 Small Business Ideas for Those Who Love the Outdoors

by Manuela
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There’s a common misconception that business owners are constantly glued to a computer screen and cooped up in an indoor office. But you shouldn’t let this notion hold you back from starting a business. In fact, even if you love spending all your time in the great outdoors, there are plenty of outdoor businesses you can start that let you enjoy entrepreneurship and fresh air at the same time. Here are 50 different outdoor business ideas for people who love being outside. Outdoor Business Ideas Lawn Mowing Service Any home or business with a yard full of grass needs a [...]

Do you have an idea for a service, project, application, business

by Manuela
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A winning business idea could win you thousands of dollars to help with start-up costs.  The first 'Starting Line' competition is designed to attract anyone who wants to bring solutions to the community's problems.   The competition will be three rounds, a 90-second online pitch, an executive online summary, and a live pitch in the final round.  The Idea Fund and Ben Franklin Technology partnering to create this competition offering a total of $30,000 to the winners. This competition is for new and innovative ideas and is meant for those without a financial track record, which they call, "the purest form of a start-up". [...]

The Many Benefits of a Home-Based Business

by Manuela
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The world is filled with entrepreneurs looking to get their ideas or companies off the ground. Some of these people are lucky to be backed by investors that allow them to have all the programs, tools, and locations they need to thrive. Others, though, need to scrape together change and build from the ground up. Usually, these people opt for a home-based business, and that’s a great idea. After all, home-based businesses come with plenty of benefits. See for yourself below. Lower start-up costs. When you start a business out of your home, you’ll have less start-up expenses. This is [...]

Best ways to start a side business with no money

by Manuela
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Dreaming about starting your own business? Don't let your hopes sink just because you're low on financial resources.There are many businesses you can start inexpensively, according to the Balance, a personal finance website. "Some can be started for nothing if you already have the equipment."Such businesses can offer a good living and the satisfaction of being your own boss. These types of businesses are not suitable for anyone looking for a “get rich quick” plan or a way to become an instant millionaire,” according to finance site. RELATED: 7 steps to transition from a 9-to-5 to a full-fledged entrepreneur These are [...]

10 Weird Franchises to Stand Out From The Crowd

by Manuela
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Everyone knows the names of some of the bigger franchises like Burger King and McDonald’s. However, there are lots of other weird franchise ideas if you’re looking to stand out from the crowd. Here’s 10 examples. Weird Franchises to Consider Cereality This weird franchise caters to those busy always on the go people everyone knows and most of us have become. They let you combine two brand name cereals and then add a topping.  It’s like taking your kitchen with you on the road. One menu choice offers Cherrios and Special K with dried cranberries and walnuts. Not weird enough? [...]

Does Your Startup Feel Like a Helpless Baby?

by Manuela
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In his book, The Emyth Revisited, Michael Gerber explains that most entrepreneurs are merely technicians in their business and not “business people.” For instance, a person may be a highly trained auto mechanic, but decides that he doesn’t not want a job any longer -- he wants to run his own business. He opens a shop. He may start with a customer following but really doesn’t know much about payroll, marketing or customer and employee retention. So, one of two outcomes are bound to happen. One, the business will plateau. The mechanic essentially bought himself a job. Or secondly, the [...]

How to Know When a Business Idea Is Worth Pursuing

by Manuela
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There's a stat that every entrepreneur has heard at least once -- nine out of 10 business ideas will fail. Entrepreneurship is a gamble. And with the chips stacked against you, it's difficult to know whether an idea has possibilities. I've taken the leap four times, each time just as much of a roller coaster as the last. These experiences have taught me a valuable lesson: It's not just about finding a good idea; it's finding an idea worth pursuing. Related: How to Start a Business With (Almost) No Money But, finding that idea, and building a company with that idea [...]

Best part time business ideas

by Manuela
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Uber is usually the first side hustle mentioned when talk turns to part-time jobs for people who already have full-time work. It does offer flexible earning power, especially if you live in an area with lots of nightlife and have a car that qualifies. But Uber isn't the only option for making extra money working around your full-time commitments.  RELATED: Mystery shopping: How to find the real side gigs and avoid the scams These part-time businesses are recommended for people who already have a full-time job and want to make extra money or start getting established as an entrepreneur: Become a [...]

10 Most Common High Tech Business Plan Fails – Planning, Startups, Stories

by Manuela
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I was asked about high-tech business plan fails on Quora recently. So this isn’t about lean plans for all business owners, but just the business plans submitted for angel investment and business plan competitions. I read about 100 of those business plans per year. So here’s my list of high-tech business plan fails: Naive profits. Drives me crazy. First of all, startups are rarely profitable. Secondly, get a clue – if the industry average is 8% profits to sales, you aren’t going to make 43%. You’re not showing that your business will perform way better than most; you’re showing you don’t [...]

How to Fund Your Startup Without Losing Control

by Manuela
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Capital investments are like gasoline on a startup business’s metaphorical fire. They allow you to hire more people, purchase new technology, and establish new business connections, among many other benefits. If you’re like most startup CEOs, your startup has been your personal fiefdom and baby. You make all the decisions, when you want, how you want. When you accept outside money, particularly a private equity (PE) investment, however, that changes. In this article, I’ll provide some personal stories of how investors have navigated the balance between raising private equity capital and not losing control of their startup. Rule 1: Bootstrap [...]

How To Start a Successful Restaurant: GUIDE

by Manuela
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Source. This article is part of our Restaurant Business Startup Guide—a curated list of articles to help you plan, start, and grow your restaurant business! If you’ve wanted to start a restaurant for years, it might be time to sit down and draw up a plan to open your own business. To help you create a recipe for success, we’ve put together a how-to-get-started guide to make sure you have all the ingredients you need to open your restaurant with confidence. While starting a restaurant is exciting, it’s also time-consuming and one of the toughest businesses to successfully launch. In [...]

Time to start a startup business

by Manuela
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Rhonda Abrams, @RhondaAbrams Published 12:02 a.m. ET Sept. 18, 2017 CLOSE Dreaming of becoming your own boss? These five tips can help make your business "super." USA TODAY Rhonda Abrams(Photo: USA TODAY) Millennials: It’s time to start a small business. You know you want to be your own boss, and there are lots of great small business ideas out there. Millennials — those born between 1982 and the 2000s according to the Census Bureau — have good reasons to consider striking out on their own. Why? Because many millennials came of age around the time of the Great Recession, when [...]

The Key to Scaling Your Business? Be Sure You Understand Customer Lifetime Value

by Manuela
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Businesses looking to find their footing are often obsessed with metrics. However, not all metrics are created equal for those hoping to survive over the long haul. The difference between businesses that fail and those that scale? Understanding what their customers are worth by the numbers. It doesn’t matter what kind of business you want to start. From the world of e-commerce to brick-and-mortar stores, scaling is near-impossible until you determine your customer lifetime value. Breaking down your CLV Customer lifetime value (CLV) represents a relatively simple concept that can make or break a budding business. In short, your CLV is the total [...]

5 Steps to Overcome Self-Doubt and Build a Successful Business

by Manuela
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By Sreeram Sreenivasan Entrepreneurs can be prone to doubt. Is my business idea good? Will my marketing strategy be successful? Is my company on the right track? Am I hiring the right person? And unless they do something about it, self-doubt can quickly turn into a habit, stopping them from making any decisions and taking any actions, which can adversely affect their businesses. Trust me; I know. I wasted an entire year before I launched my first business, wondering if it was the right idea. Then I wasted another year building it, going back and forth with product development and [...]

7 Ways to Effectively Scale and Grow Your Online Business

by Manuela
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A common trait that you’ll find among many online business owners is that they’re never quite satisfied with the status quo, no matter what level of success they’ve achieved. Whether it’s called ambition or the entrepreneurial spirit, these business owners are constantly looking for ways to take their businesses to the next level. But doing so is dependent on whether or not their business model can scale. The good news is that scaling an online business is much easier than trying to grow a more traditional brick-and-mortar operation; you don’t need to scout additional storefronts or worry about finding more [...]

Knowing These 3 Secrets will Boost Your Business Productivity

by Manuela
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Internal productivity has become quite the commodity in today’s business landscape. A recent study by the United States Department of Labor found that productivity rates are on a slow decline. This poses a huge challenge for long-term business growth. Most entrepreneurs have their own personal methodology of conducting the day-to-day. This can make it easy to overlook the notion of having well-defined internal processes during the startup stage. However, the early stages of business are a critical time when effective workflows need to be instituted. Strategies for Long-Term Business Productivity Every business will have its fair share of growing pains. [...]

5 Things You Need to Ask Yourself Before Launching Your Business

by Manuela
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When you're watching other people play Scrabble, it's easy to see ample opportunities to place tiles and score more points. But, when you're actually in the game yourself, it can be harder. This is exactly what happens to new entrepreneurs. Often, they have many business ideas but lack the capacity to understand the risks, experience and time associated with startup success. The big question is: What should new entrepreneurs know before launching their businesses? There is no complete answer to this question, because some things will affect some businesses and not others. But, here are five questions you definitely should ask yourself when [...]

5 Real-life Situations that Will Make You Glad to Have Business Insurance

by Manuela
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As an entrepreneur, you may be eminently cost-conscious and looking for any way to keep your costs down, but as successful and seasoned businesspeople have learned, cutting costs by nixing business insurance is a bad idea. It is, in fact, a vital and critical component in building a successful, sustainable business. Having the right coverage at the crucial moment can protect your startup from sudden and imminent demise. Here are 5 real-life cases where proper coverage can make the difference between the continuation of a company and the end of the road: 1. Your data or files go kaput It [...]

How to Start a Pet Sitting Business

by Manuela
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Love animals? Maybe you’d love to start a business that lets you spend lots of time with dogs or cats or all different types of animals. If so, a pet sitting business might be the perfect choice for you. How to Start a Pet Sitting Business But it’s not as easy as just saying you want to be a pet sitter and then hanging out with cute puppies all day. If you’re interested in knowing how to start a pet sitting business, check out some of the essential steps in the list below. Check Licensing Requirements Each city and state [...]

11 Amazing Sales Hacks Any Small Business Can Use

by Manuela
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The sales profession is a fast-paced, constantly adapting industry with an onslaught of new competitors and niches. As a result, it’s vital for sales professionals to strive for continuous improvement. Tips to Increase Sales Productivity and Performance Eleven ways to improve your sales performance and reduce the cost of selling include: Emphasize Vision and Clarity A thorough understanding of your business niche can help elevate and personalize your sales pitch. Lack of information can lead to indecision, which in sales can result in time lost and frustrated leads. As a result, address common questions before a sell, specifically by consider [...]

How to Collect Money From Slow-Paying Customers

by Manuela
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For many small and midsized companies, collecting cash on a timely basis from customers is one of the greatest challenges they face. It is often a delicate balance between maintaining good customer relationships while letting the customer know that your business success and continuity is dependent upon getting paid in a timely fashion. Online businesses have an advantage over traditional businesses in that payment is almost always received via credit card, PayPal, or other electronic payment methods before delivery of the goods or services. Unless your business is one that can become a completely digital business, there are several steps [...]

How Can an Autoresponder Make My Business More Money?

by Manuela
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The autoresponder is software that manages mailing lists. It is a tool you can use to keep a list of all your contacts and their emails so you can email them anytime, all at once, send them automated emails on a weekly basis, a monthly basis, when ever! All emails are automatically changed to include each recipient's own personal details before it is sent out. It will seem as if you were emailing that one person and that one person alone. It may start out saying "Hallo John" if the recipient's name was John for that matter. What Do I [...]

6 Fundamental Business Lessons Every Entrepreneur Can Learn From Walt Disney

by Manuela
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Everyone knows Walt Disney. Almost everyone has been to a Disney park somewhere, seen a Disney movie (live action or a cartoon) or knows some Disney character. Some people even go on Disney cruises. Disney the man. I think in some ways people know more about Disney, fewer people about Disney the man. Walt Disney, the man, has somewhat faded into the background for many people. It is understandable since he died fifty-one years ago, in 1966. Walt was a visionary, an entrepreneur and a creative genius. There are some invaluable lessons every entrepreneur can learn from what he was able [...]

Three Major Sources Of Funding Startups

by Manuela
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Are you a new entrepreneur? Do you need ideas as to how to get funds for your new business? Here are a few basic ideas which almost all entrepreneurs use to grow their business. Bootstrapping The best way to build a company is without the help of any financer. And it is possible also. Bootstrapping basically means building a company with the blend some of personal savings and borrowed cash from family and friends. Some of the clever founders get back a huge amount of their money by starting their company in countries where the living cost is comparatively low [...]

The True Value of a Business Plan for the Entrepreneur

by Manuela
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You’ve probably heard stories about successful businesspeople who scribbled down a business plan on a napkin, proceeded to ignore it, and yet became so wealthy that their only problem now is deciding which Bentley they should take today. Sweet deal, if unrealistic for the rest of us. For us, the fact is, we need a business plan. It need not be a 30 page manifesto, but it does need to explain – to yourself and others – how you plan to get to where you want to go. It will discuss, among other things, Who will buy your products Whether [...]

10 PR Tools for Boosting Your Brand

by Manuela
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PR — public relations — has long played a powerful role in brand-building. Brands of all industries and sizes recognize that corporate reputation and brand appeal within the public domain is an essential asset for any organization. Like marketing in general, PR is evolving, becoming increasingly digitalized and sophisticated. Today, a myriad of advanced PR tools exist for businesses to boost their brand both online and offline. PR Tools for Small Businesses Take a look at the following 10 PR tools designed to help promote your brand and extend its reach within your target market. Bloggabase Bloggabase helps improve marketer [...]

6 Types Of Businesses You Can Start Tomorrow

by Manuela
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Are you tired of working your regular 9-to-5? Does the thought of spending another day at a job you hate make you cringe? If this is the case, you have probably thought about stepping out on your own. You might be ready to consider starting your own business. For some, the idea of building a company can be daunting — after all, people like Elon Musk and Steve Jobs make it look so easy, right? However, it doesn’t have to be overwhelming. There are several different types of businesses you can start on your own. What You Should Know Beforehand [...]

Give the Best Elevator Pitch Ever With a 3,000-Year-Old Technique

by Manuela
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You’re riding in an elevator with just one other passenger and the guy looks familiar somehow. He smiles and you smile and he says something like, “Hey did you drop this?” He hands you your driver’s license which you’d just shown to security and suddenly you realize this person is one of the biggest angel investors in the universe. The two of you strike up a conversation and he asks what you do, and you just happen to be seeking funding for your startup. You notice you’re already on the 14th floor and you do a quick calculation in your [...]

10 Things Small Businesses Should Do Immediately to Protect Their Websites from Cyber Attack

by Manuela
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Cyber attacks have become a common ongoing issue for small businesses. Entrepreneurs need to be proactive. Here are 10 things small businesses should do immediately to protect their websites from a cyberattack. How to Protect Your Website from Cyber Attacks Back Up Your Data “Maintaining tested backups of your website content is critical to protecting your site from damage due to a compromise,” Neill Feather President at SiteLock, LLC told Small Business Trends. “ Use the 3-2-1 backup strategy: Maintain three copies of your data, on two different mediums, with one being stored off site.” If you haven’t done so, [...]

How to Recruit and Hire for Small Business with These 6 Tactics

by Manuela
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Recruiting and hiring top talent will always be a major challenge for small businesses. Not only are you up against large organizations, but the shrinking talent pool means fewer options. Understanding how to compete for the best candidates in a challenging market could mean the difference between continuing to struggle and finally taking that next step towards becoming a thriving business in your niche. The Challenge of Small Business Recruiting If you’re feeling pressure on the recruiting front, you aren’t alone. According to one report, 50 percent of small business owners admit that hiring new employees is the top challenge [...]

10 Tips for Helping Your Small Business Survive a Disaster

by Manuela
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All of the damage and chaos created by hurricanes Harvey and Irma in recent weeks have highlighted the need for small businesses to be prepared in the case of a natural disaster. Up to 40 percent of small businesses never recover after a natural disaster. And while dealing with those situations is never easy, having a plan can make it easier for you to navigate your business through the process. Small Business To Dos to Survive a Disaster Since there are so many different factors to consider, Small Business Trends spoke with some experts who offered tips on various aspects [...]

7 Things About Funding Sources that Small Business Owners Don’t Know — But Should

by Manuela
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Getting funding for your small business is essential but not always as straightforward as you might think. Here are 7 things about funding sources you might not know about but should. Small Business Funding Facts You Need to Keep a Positive Ending Balance Hanna Kassis works for Segway Financial. He says a small business should not only have money in a bank account before they apply for a loan, but a specific amount at month’s end. “Lenders want to see that you’ve got a positive ending balance,” he says. “Say you’re anticipating needing a merchant cash advance at the end [...]

6 Ways to Make Sure Your Tech Startup Will Succeed in 2018

by Manuela
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When we established Ready4S back in 2012, the tech startup scene looked completely different than it does today. The 2008 financial crisis was still fresh on our minds and people were more careful when taking each business step. The series of recent spectacular successes and lucrative exits in the tech industry inspires many professionals to venture into the sector. But if you’re considering setting up a tech startup right now, you should know that it still presents a huge challenge. In fact, 75 percent of venture-backed startups fail.   So how do you make sure that your startup makes it [...]

4 Big Considerations Before Expanding Your Small Business

by Manuela
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Expanding your business can be a challenging time. When you’re opening a new store, taking on new clients or looking for ways to grow the number of products or services you offer, you’re going to feel like you’re under quite a bit of pressure. However, if approached appropriately, that pressure can push you to be even more successful. Consider This Before Expanding Your Small Business Getting through an expansion requires proper planning. Before you consider growing your business, there are a few crucial steps you need to take if you want to come out successful. If you jump headfirst without considering [...]

How To Get Your Great Idea Rolling Into A Real Business

by Manuela
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We all have at least one friend that spends a lot of time talking about their 'great idea' but, after stalling for a year or longer, is left with regret they didn't make a move sooner because a similar business started before they ever got around to it. Taking those first crucial steps isn't easy and many fall into the trap of thinking you need everything in place to get the ball rolling. But there are several Aussie start-ups that began with nothing more than an idea, as well as a founder that was willing to take the crucial first [...]

How to Sell Value Over Price: The Secret to Successful Value-Based Selling

by Manuela
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I’ve got some good news and some bad news. The good news is that you can charge more for your products or services when you deliver value; the bad news is that it’s going to take work. Selling value starts with the sales process I’ve got more bad news for you. Some people are under the illusion that selling value for certain products or services is different than selling value for other products; it’s not. Management’s job should be to define the sales process and define the sources of value for the salespeople. Unfortunately, most sales managers don’t define the [...]

Using Digital Tools to Improve Communication in Your Business

by Manuela
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The face of small business communication is constantly changing, thanks to evolving technology. This means that new tools of communication are always being introduced in the market, with the main aim of making it easier for employers to communicate with their employees and clients. Since good communication is the cornerstone of building effective interpersonal relationships, it is important for you to embrace more effective tools of communication. Here are some of the top communication tools you can use in your small business. Text messages SMS is no longer just for teenagers. You can use text messaging to get feedback among [...]

3 Ways Entrepreneurs Can Overcome the Startup Drought

by Manuela
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Since the 1970s, Silicon Valley has been a place of innovation and promise where driven individuals with an entrepreneurial spirit could realize their visions, even if those visions emerged from their parents' basement or humble garage. Apple and Microsoft were amng the earliest of these companies with humble beginnings. And, since then, giants like Google and Amazon have followed in their wake, also rising to global prominence. Today, however, startups seem to be in a slump. Although 558,000 new companies formed in 2006, only 414,000 businesses launched in 2015, according to the most recent U.S. Census Bureau data. Since Facebook [...]

10 Business Secrets You Can Steal from This Franchise’s Clever Ordering App

by Manuela
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The way consumers make purchases and interact with businesses has changed drastically in recent years. And nothing has made more of an impact than the introduction of mobile technology. For that reason, businesses like Wawa have found success by creating apps that make doing business easier than ever for consumers. The East Coast chain of convenience stores and gas stations introduced its app to allow customers to order items right on their mobile devices, making it quicker to pick up and pay for purchases. Mobile App Design Best Practices Your business can learn some important lessons from looking at apps [...]

5 Ideas For Growing Your Business –

by Manuela
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The growth phase of your business model will require the same determination and passion that you used to survive the start-up. October 2, 2017 by Costea Lestoc Leave a Comment Small business is the backbone of the global economy. The few firms that do survive the start-up phase have an opportunity to grow in a competitive marketplace, provided they have developed a solid growth strategy. Tailor your growth strategy to your business model, what works well for a tech company, may not apply to a retail business. Take a look at these five growth strategies and decide on one that [...]

The 3 Challenges of Starting a New Business

by Manuela
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Starting something new from the ground up is always a challenge. But when it comes to business, especially if you haven’t done it before, the amount of work it takes to get it started and keep things running can be overwhelming. It’s even more true if you’re wearing many hats like I did when I first began my software company. Here are some of the challenges I faced when I started my business: Time Management Time management has been one of my biggest struggles. When you don’t have a project manager to keep you on track or a team to delegate to, [...]

Where to Start Your Small Business: Here Are 5 Factors to Consider

by Manuela
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USA map with states When you’re thinking about starting a small business, you want to do everything you can to give it the greatest shot at not only surviving, but thriving. But there are a lot of contributing factors to the success or failure of your endeavor. As you consider how to best build a company that will make it in the long run, it’s sometimes best to look to those who have come before and analyze the choices they made when selecting a home base for their operations. Here are five elements to think about as you decide the [...]

Small Business Owners Optimistic—But Facing Risks

by Manuela
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U.S. small and midsized business owners are feeling optimistic—and with good reason. Seventy-two percent of those polled in The Hiscox DNA of an Entrepreneur survey report their companies’ top-line revenues increased over the past year. That’s the highest percentage of any country in this annual global survey. But while small business owners in the United States believe their future is bright, they are also facing some challenges that could put their businesses at risk. Here’s a closer look at what the survey uncovered. Spreading themselves too thin? Small business owners in the survey aren’t letting the day-to-day challenges of entrepreneurship slow [...]

11 Moments That Inspired Entrepreneurs to Start Their Own Businesses

by Manuela
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Most entrepreneurs don’t begin their journey by falling in love with the problem—they begin by falling in love with the solution. That is to say, it’s not as common to find someone who sat down and thought, “What business should I start?” Rather, the majority of entrepreneurs recognize a problem that exists and build their business around a solution. Whether this is a problem they have personally experienced, or something their friends, family, or those in their current industry wish they had access to, these small moments of “man, I wish that existed,” often serve as the spark the inspires [...]

5 Fascinating Marketing Automation Tactics that Can Help Your Business Grow

by Manuela
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Automation is considered the next major frontier in marketing, but are you extending your business’s automation practices far enough? For too many companies, the concept of automation is restricted to triggered emails and little else. In reality, the field contains so many more possibilities that can increase productivity, build profits, and improve customer experience. If you’re going to make automation work for you, though, you’ll need to put in the front-end effort to set it up. Unfortunately, this seems to be where many companies get stuck. Marketing Automation Tips It’s time for your business to move past the initial difficulties [...]

Update Your Online Marketing Strategy with These 10 Tips

by Manuela
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You know all of the basic ways to market a business online: create content, use social media, buy online ads. But your competitors know all of those methods too. So you need to step up your efforts if you want to stand out. Here are some new ways to update your online marketing from members of the online small business community. Make Your Content More Relevant in Search In order for your content marketing to be effective, people need to easily be able to find it. And search engines are a big part of that. To learn how to make [...]

Young business owner shares tips | News

by Manuela
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Cassidy Brooke Bayes, 22, graduated from West Virginia University in May 2017 with a degree in Integrated Communication Studies. She returned to her hometown of Fayetteville and opened Raw and Juicy Bar above her family-owned Cathedral Cafe in June. The bar offers fresh-squeezed juices, smoothies and smoothie bowls. R-H: What were your biggest fears/concerns about starting your own business, and how did you overcome them? Bayes: For me, I think my biggest fear was not knowing enough about business. I didn’t take a single business class while I was in college. I ended up graduating with a degree in Integrated [...]